Supercharging the journey.
Think walking 39 miles is exhausting? AVON39 warriors navigated a lackluster customer experience just to get to the starting line.
Peppercomm created a new path to participation. Refreshed brand. Seamless website. Better analytics. The result? Boosted badass-ity, designed to appeal to a broader market of warriors.
Pretty (fearsome) in pink.
Peppercomm’s diverse team refreshed AVON39’s brand from all sides. We crafted an updated aesthetic and re-engineered AVON39’s marketing mix.
We architected an updated digital user experience, deploying new, on-brand websites at the national and local levels. We left no stone unturned, creating a holistic ecosystem that powers eyeballs to the AVON39 website – and drives participation.
Paving the way.
We shouted AVON39’s story from every rooftop. This omni-channel approach also included media buys, social outreach and reaching new audiences with programmatic advertisements—all to help breast cancer reach its own finish line.