Senior Vice President
I’m a Senior Vice President, Client Relationships at Peppercomm, which I’ve called home for a little over a decade. In this role, I act as a trusted counselor for clients in financial services, tech and B2B, working closely with marketing leads to coordinate brand messaging and media strategy. My current clients include: Advent Capital Management, AXA Investment Managers, Arconic, Sharp B2B and Weiss Multi-Strategy Advisers. I also assist our Chief Marketing Officer in our own agency marketing efforts.
Having started at Peppercomm as an intern, I gradually worked my way up through media and client relations job roles. Notable clients I’ve worked with along the way include: Whirlpool, EY, Valspar, Nikon, Pershing and Wilmington Trust. For EY, I helped expand their efforts to use social media and digital marketing, successfully promoting their annual hedge fund survey for many years.
I’m proud to be a part of our burgeoning digital marketing team, working on ad campaigns via Facebook, Instagram, LinkedIn and Google Ads. In addition, my work involves developing employee engagement strategies for clients.
I was born and raised in Brooklyn by Ecuadorian parents. As a result, I’ve used my fluency in Spanish for professional translation and interpretation, while also bringing a global perspective to my clients. I went to school at the City College of New York and Hunter College, both here in Manhattan, where I obtained my bachelor’s and master’s degrees. I now live in North Carolina with my wife and four children, two of whom are twins!
My greatest breakthrough moment was:
Writing a byline article early in my career on water pumps for our Tyco client, showed me I can write about pretty much anything