A Peppercomm Fireside Chat on Communications, Reputation, and Stakeholder Trust
As the 2026 midterm elections approach, brands are entering a period of heightened uncertainty, shifting policy priorities and rising expectations from stakeholders. For communications leaders, the challenge is not predicting political outcomes. It is anticipating the potential impact while maintaining brand consistency.
Join Peppercomm for a fireside chat exploring how organizations can communicate with clarity and confidence during periods of political and social uncertainty. Featuring Paul Argenti of the Tuck School of Business at Dartmouth, Alison Taylor of NYU Stern School of Business, and Lightning Czabovsky of the UNC Hussman School of Journalism and Media, the conversation will examine how brands can navigate evolving stakeholder expectations, media pressure and cultural flashpoints while staying aligned with their values. The discussion will be moderated by Peppercomm Co-President Jacqueline Kolek and follow Chatham House Rules.