Change is everywhere in business today. Your stakeholders’ needs, your communications channels and outside factors shift constantly. Is your content marketing strategy and execution keeping up with these changes? Or is the content you develop outdated and irrelevant as soon it’s published?
At Peppercomm, we solve for this by acting as your agents of change. Our Content I.Quity team empowers you with real-time audience insights and predictive analytics via our propriety Mindset.ai tools to ensure your new content is never outdated. Our research-driven approach into what your audiences want now and in the future – combined with our best-in-class producers, writers, editors, designers and coders – powers content that delivers the right messages at the right time on the right platforms.
This strategic framework keeps you steps ahead of your competition and inspires awareness, consideration and, ultimately, engagement with your brand that drives business results.
Research shows that powerful content can drive the following success factors:
OUR CONTENT I.QUITY CAPABILITIES INCLUDE BUT ARE NOT LIMITED TO:
• Long-form articles and bylines
• Web copy
• White papers
• Blog posts and LinkedIn Pulse posts
• Brochures, Q&As and FAQs
• Infographics (both static and dynamic)
• Social content (owned and paid posts, graphics, animation, info bytes, video, memes)
• Speeches, presentations, and roadshow content
• Video production
• Video scripts
• Strategic content audit/analysis to improve content development and engagement