Hey, turn his TV off
Heinz is spicing things up with award-winning producer Mustard and a limited-edition smoky, sweet chipotle honey mustard called Heinz Mustaaaaaard. Launching June 25 at Buffalo Wild Wings, this saucy collab features Mustard’s famous yell and rides the wave of music memes and pop culture. After a hot run at the sports bars, fans can snag the sauce at Walmart, Target, 7-Eleven, and Amazon while supplies last. Heinz is moving fast and proving that mustard isn’t just a sidekick, it’s the headline act this summer.
Sip the galaxy
Disney and Coca-Cola are celebrating 70 years together with “Refresh Your Galaxy,” a global Star Wars-themed campaign featuring 30 limited-edition cans and bottles. Fans can scan QR codes on the collectibles to unlock an AR experience and record hologram-style messages just like Princess Leia. When a screening of A New Hope hits a technical snag, Coke bottles magically turn into lightsabers for an epic crowd battle. This out-of-this-world collab proves that the Force is strong when iconic brands and passionate fans unite.
Move over NBA Twitter
… because NFL Reddit is here to play. With over 1,000 active sports communities and 249 million monthly engagements, Reddit is becoming the new locker room for fans and leagues alike. The NFL and other major leagues are teaming up with Reddit to serve up exclusive content, live AMAs, and fan-driven campaigns that keep the action going even in the offseason. Whether you’re a die-hard or just memeing in the stands, Reddit’s leveling up fandom from casual cheers to full-blown superfan status.
Pepper Pick
As if we couldn’t love Mariska Hargitay more, her new film, “My Mom Jayne,” has just been released and we couldn’t be more excited to tune in tonight.
