Tomato on tap

Authentic audio

Wisdom 💡:  Podcasting is growing up fast, spreading across screens, platforms, and even Netflix, but that glow-up comes with tradeoffs. As shows chase bigger audiences and shinier production, the intimacy and trust that made podcasts special are harder to protect. The smart money isn’t on reach alone, but on resonance: strong voices, real stories, and hosts who actually connect with their listeners. In this next phase, the podcasts that win won’t be the loudest or most polished, they’ll be the ones that still feel like a conversation worth leaning into. We happen to have a great recommendation…

Tomato on tap 

Wit 😁: Heinz is coming for Super Bowl snack tables with the KegChup, a novelty keg packed with 114 ounces of ketchup, because running out of the red stuff mid-game is a party foul. First teased on Instagram and now up for grabs via a social giveaway, the stunt aims to make ketchup as essential as beer on game day. Dropping ahead of Super Bowl LX, the oversized dispenser taps into the fact that most fans make their own snacks and treat the big game like a food holiday. It’s a savvy, lower-cost play that fuels engagement, collects data, and proves you don’t need an $8 million ad buy to win Super Bowl buzz.

Humanity over hardware 

Wisdom 💡: The future of work isn’t about predicting what comes next, it’s about intentionally shaping it. According to a recent PRSA article, as organizations realign around skills, flexibility, and fluid talent models, success will hinge on treating AI as a teammate while doubling down on trust, empathy, and clarity. Middle managers, personalized hybrid work, and human-centric cultures emerge as the quiet forces driving real productivity, not shiny tech alone. In the end, technology may accelerate the work, but it’s humanity that will determine who actually thrives.

Pepper Pick

Last call for laughs that matter. Join us this Thursday, 2/5, at the New York Comedy Club for Peppercomm’s Annual Comedy Night, with proceeds benefiting the Alzheimer’s Association. Grab your tickets here before the curtain goes up!